The Hong Kong Jockey Club supports inclusivity in sports and initiated the “JC Fit City” project, aiming to encourage the public to incorporate sports and exercise into their daily lives. Through iconic events and a wide range of low entry barrier sports activities, JC Fit City strives to enhance public interest in sports and understand the benefits of an active lifestyle in participating in sports.

The first iconic event JC Fit City – Run With Your Heart 2024 is taking place at West Kowloon Cultural District on 19 May 2024 (Sunday). It is a multi-themed event combining sports and fun elements by including over 20 sports trial booths and workshops, various sports check-in zones with iconic Hong Kong landmarks and themed music exercise, to engage with wider public and enjoy the fun together.